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Services

Six ways to work with Otters.

Two houses. Pick the engagement that fits – a fixed-scope project, or a retainer that compounds.

Content House

led by Aiman Nisar

Words that rank, answer, and convert.

41+
Client wins across content and SEO
12–38%
Conversion rates on client copy
#1
Client sites ranked top of Google
€20M
Raised on content for biotech clients
120k+
Followers grown organically
6+ yrs
In SEO, AEO, GEO, and conversion copy

AEO/GEO content engine

Content built to be cited by AI, not just ranked. We map how models pick sources, then publish answer-first work designed to be the answer they quote.

Flagship
This is for you if
  • You publish regularly, but ChatGPT and Perplexity never mention your name.
  • Competitors with weaker products keep surfacing in AI answers instead of you.
  • You can feel search shifting to AI, and you have no plan for it yet.
What you get
  • AI-search audit at kickoff
  • Entity and topic strategy mapped to how AI cites
  • Monthly answer-first, citable content
  • On-page AEO/GEO optimization and schema
  • Citation monitoring across Google, AI Overviews, ChatGPT, and Perplexity
  • Monthly iteration on what gets cited
Book a meeting

SEO content & ongoing copy

Steady publishing that ranks and converts. A consistent stream of search-built articles, pages, and emails, owned by the person who writes them.

This is for you if
  • Your blog has gone quiet, and so has your inbound.
  • You are writing it yourself at midnight, and it shows.
  • You rank for keywords that never bring a single buyer.
What you get
  • SEO articles and pillar content
  • Landing pages and web copy
  • Email sequences
  • Monthly performance reporting
  • Set monthly volume
  • One active brief at a time
Book a meeting

Founder thought-leadership

Your point of view, written in your voice. Around 60–90 minutes of founder time a month – Otters produces the rest.

This is for you if
  • You have sharp opinions that never make it out of your head.
  • You watch louder, less-experienced founders own your space online.
  • You know you should post, and the blank page wins every week.
Three tiers
Written
  • 8–12 LinkedIn posts in your voice
  • One long-form piece monthly
  • Profile and positioning pass
  • Optional repurpose to X
Written + video
  • Everything in Written
  • 4 short founder videos monthly
  • LinkedIn plus one more platform
  • Clips and posts repurposed
Authority
  • Everything in Written + video
  • Multi-platform as fits
  • Quarterly original-research piece
  • POV routed into the AEO/GEO engine
  • Monthly reach and citation reporting
Book a meeting

Design House

led by Muhammad Saad

Brand that looks like the category leader. Creative that sells.

12+ yrs
Multidisciplinary design experience
35+
Memorable brands built
15.84x
Top ROAS on ad creative he designed
10,000+
Creatives delivered
+127%
Conversion lift for a client
87%
Client retention rate

Brand identity system / rebrand

A complete brand that looks like the category leader. Strategy, identity, and a system your whole team can build on.

Flagship
This is for you if
  • Your brand still looks like a startup, but you stopped pitching like one a while ago.
  • You have outgrown the logo you made in a weekend.
  • Customers and investors take you less seriously than your product deserves.
What you get
  • Brand strategy and positioning session
  • Logo and full visual identity
  • Color, typography, and design system
  • Brand guidelines
  • Packaging and web/UI design where needed
  • Source files and handoff
Book a meeting

Motion graphics

Motion built to earn attention. Launch videos, reels, and animations made to stop the scroll and carry the message.

This is for you if
  • Your launch deserves more than a static screenshot.
  • Your feed scrolls past you because nothing on it moves.
  • You have a strong product and a flat way of showing it.
What you get
  • AI SaaS tool promos and launch videos
  • Animated reels and short-form video
  • Logo animations
  • Product and explainer videos
  • Motion for paid and social
Book a meeting

Design subscription

A full senior design team, billed monthly. One active request, an unlimited queue, and a turnaround you can plan around.

Popular
This is for you if
  • Your one designer is the bottleneck, and the queue never clears.
  • You are paying a full salary for work that arrives in waves.
  • Every new freelancer means starting your brand from zero again.
What you get
  • One active request, unlimited queue
  • Social media designs
  • Performance ad creatives for Meta and Google
  • Web/UI and landing page design
  • Unlimited revisions, fast turnaround
  • Pause or cancel anytime
Book a meeting

Trusted by 76+ brands that outpaced their “invisible” competitors

Why Otters

Why brands choose us.

Four reasons teams pick Otters – and stay.

  1. The work isn't handed off.

    Every brief is owned start to finish by a specialist with 6–12+ years in that exact craft. The founders run the work and ship the work. That's the standard.

  2. Built for AI-search discovery.

    Discovery now runs across Google, Perplexity, ChatGPT, and AI Overviews. Our content and SEO are built for how AI models cite and recommend brands, not just how Google indexes them.

  3. Design that earns its keep.

    A brand that looks great but sits flat is expensive decoration. Every identity, ad, and asset we make is judged on what it returns – ROAS, conversions, recognition. Memorable, then measured.

  4. Fast because we're senior.

    Senior hands skip the rounds a brief usually needs to get right. Tight turnaround, no thinned-out quality, no corners cut.

Simple pricing. Two ways in.

A retainer for ongoing growth, or a project with a fixed scope. The same senior team across both houses, either way.

RetainerPopular

All the output of an in-house team. None of the payroll.

from $2,999/mo

Pause or cancel anytime.

  • One active brief at a time
  • Work delivered every 48 hours
  • Unlimited revisions until it's right
  • Unlimited briefs in your queue
  • Managed via Slack and Notion
  • Pause or cancel anytime, no questions asked
Book a meeting
Project

Locked before day one. Fixed scope, fixed price, a clear timeline.

Custom quote

Scoped to your project.

  • Price and scope locked before work begins
  • Strategy session at kickoff
  • A dedicated senior team
  • Delivered in 2 to 3 weeks depending on scope
  • Managed via Slack and Notion
  • Post-launch support included for 30 days
Book a meeting
Not sure where to start? Begin with a growth auditThe growth auditOne diagnostic. Three lenses.
  • Search & AI– where Google and AI models cite you, and where they don't.
  • Brand – how your identity and creative measure up against the category leaders.
  • Conversion – where your copy and design lose the sale.
A prioritized fix list you can act on, with us or without us. $2,500, credited to your first month.Begin your growth audit – $2,500, credited to your first month.

Start a project

Start with a conversation.

No pitch deck. No pressure. Just the right questions. Tell us what you're building and we'll tell you honestly if we're the right fit.